FFLORwear is a studio-based floral design practice creating thoughtful, design-led flowers for weddings and events in London and Surrey.

The name FFLORwear is rooted in the idea of living closely with flowers, not as decoration reserved for special occasions, but as something woven into everyday life. Derived from “flor”, the Latin for flower, and “wear”, it reflects the belief that flowers can be experienced like clothing: expressive, personal and mood-defining. Just as we choose what we wear to reflect how we feel, flowers become a way of communicating atmosphere, emotion and identity.

Founded by Claudia, FFLORwear is shaped by a background in costume, graphic design and art therapy, with a natural instinct for visual storytelling and an ongoing curiosity for creative expression. This multidisciplinary foundation informs the way we approach floristry, treating each project as a composition rather than a formula.

Shape, colour, texture and movement are carefully considered, allowing our flowers to feel romantic yet modern, expressive yet restrained. We’re drawn to natural forms, subtle contrasts and details that feel quietly intentional rather than overworked.

Our work is entirely bespoke. Every arrangement is designed in response to its surroundings, the architecture of a space, the rhythm of the season and, most importantly, the people at the centre of it. We believe flowers are not simply something to look at, but something to be lived with, a wearable mood, a fleeting moment captured in form.

Working from our studio, we collaborate closely with each client to create floral moments that feel personal, considered and timeless, enhancing a space without ever overpowering it.